The brief
Showcase the Samsung Galaxy X Fold7 as the ultimate family device in the UK—trusted for planning holidays, capturing memories, and enjoying content on the go
What we know
42% of travelers are motivated by spending quality time with partners, family, or friends
What we created
We highlighted unmissable vacation moments through the eyes of top family influencers, demonstrating how Samsung’s devices make travel unforgettable.
*This report draws on multiple complementary data sources, including proprietary first-party data on bookable experiences and travel intent signals, Tripadvisor forum discussions, as well as third-party syndicated data. This includes consumer survey data and insights from GWI (GlobalWebIndex), a syndicated consumer research platform.
Wanderlab at Tripadvisor
Our work
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